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Recently, I had the privilege of giving a speech on ‘mastering persuasion’ at Women of Impact Italia—an event dedicated to female empowerment and leadership. The audience was eager to explore entrepreneurship, leadership, and career strategies, making it an ideal platform to distill lessons learned from my personal journey.
Setting Up
The focal point of my talk was “Become a Master of Persuasion in Leadership and Life”. To begin, I opened the talk with an engaging visualisation exercise. I asked the audience to close their eyes and reflect on a moment when they achieved their goals, emphasising the excitement, the butterflies, and the electrifying feeling of positive change. It was a powerful way to connect with the audience and set the tone for an introspective exploration.
Shifting Perspective
Sharing my own story of growing up in a competitive family. Competing until I was crowned a British sporting champion at 16. Unpacking how this formed the foundations of my character, values and beliefs. Next I revealed the raw emotions that emerge in the pursuit of excellence and the pressure of upcoming challenges. How these same emotions are a catalyst to find a way forward or question your trajectory in life. I revealed the pivotal conversations that reshaped my outlook and prompted me to explore my broader talents, and become a leader in business.
The Journey to Fulfilment
Moving to London and excelling in sales, marketing, innovation, and growth strategies, brought professional success but a nagging question lingered: “Is this it?” A three-month journey around Italy, my very own Eat Pray Love story, culminated in working with elite artists and restorers inside Vatican City. A rewarding and fulfilling experience, which became the catalyst to start and build Vincita; a performance accelerator with 1:1 coaching and training to win the moments that matter.
The Key to Persuasion
The turning point in my journey, was learning the science behind how each of us self sabotage our success. Seeing and experiencing first hand, the challenges high performers, leaders, and entrepreneurs undertake. Including the paralysing effects, high pressure or emotionally charging, challenges have on achieving one’s full potential. I went in search of a way to go the distance and reach previously unattainable heights.
It’s no secret that mastering your mindset is key to success. However, the path to achieve success sustainably are sadly less understood. The confusion, is what creates false beliefs and negative patterns that lead to unsustainable peak performance. Through sharing leading research in neuroscience, behavioural science and psychology, I demonstrated how our brains have a tendency to focus on challenges and negatives. Sharing examples of the self-sabotaging lies that create unsustainable workaholic tendencies commonly found in high achievers; myself included. Sabotaging behaviour and beliefs result in a staggering “72% of successful entrepreneurs suffering from depression and other mental health concerns”.
Aspiring and established leaders and entrepreneurs are beginning to recognise the importance of mental well-being; is not just a personal choice but a powerful strategy for sustained success.
A Powerful System
The talk reached its conclusion sharing techniques to stress test current goals, and beliefs. Culminating in an invitation to start a journey to become a master of persuasion with elite level mental fitness training. Providing the audience with the best kept secret to maintaining high performance consistently and without sacrifice.
Attendees left Women of Impact Italia not just inspired but armed with actionable strategies for personal and professional growth.
Here’s feedback from the audience and organisers:
Thank you so much Caroline for your keynote “Become A Master Of Persuasion In Leadership & Life” at WomenX 2023, your speech showed our audience the path to achieve our ambitions and inspired us to make progress – thanks again for your caring words”.
Veronica Core, Event Organiser
Thank you very much for your speech..your words have been very inspiring and you have made me think about my own desires and my future
Ilaria Birollo, Event Team Leader
Your speech was inspiring
Myriam Macrì, Founder
Great speech, I’ve already shared your name.
Lesley Strachan, People Expert
Really inspiring!
Serena Menna, Learning Specialist
Amazing and extremely inspiring
Jlenia Bonatti, Branch Director
Many thanks for your contribution today and for the inspiration to go where I dream to go.
Silvia Salvadori, Co-founder and CEO
The intense intellectual exchange we had afterwards are still in my ears.
Katia Bovani, Editor
Are you planning an event?
As a speaker, I bring a unique blend of personal anecdotes, scientific insights, and practical takeaways that resonate with diverse audiences. The success of this talk at Women X Impact Italia showcases its potential to captivate and motivate attendees at your event, making it a valuable addition to your future lineup.
For a talk that goes beyond inspiration, providing concrete strategies for success, happiness, and fulfilment; Request a date.